Harley Davidson

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. The company is headquartered in Milwaukee, Wisconsin and currently employs 5,500 full-time employees.  The firm's segments include Harley-Davidson Motor Company (HDMC), LiveWire, and Harley-Davidson Financial Services (HDFS). HDMC segment designs, manufactures and sells Harley-Davidson motorcycles. The HDMC also sells motorcycle parts, accessories, and apparel as well as licenses its trademarks. The HDMC conducts business on a global basis, with sales in the United States, Canada, Europe/Middle East/Africa (EMEA), Asia Pacific, and Latin America. The LiveWire segment sells electric motorcycles, electric balance bikes for kids, electric bikes, parts and accessories and apparel in the United States and certain international markets. The HDFS segment is engaged in the business of financing and servicing wholesale inventory receivables and retail consumer loans, primarily for the purchase of Harley-Davidson and LiveWire motorcycles.

Harley-Davidson, Inc. bergerak dalam pembuatan dan penjualan sepeda motor kustom, cruiser, dan touring. Perusahaan ini berkantor pusat di Milwaukee, Wisconsin dan saat ini mempekerjakan 5.500 karyawan penuh waktu. Segmen perusahaan ini meliputi Harley-Davidson Motor Company (HDMC), LiveWire, dan Harley-Davidson Financial Services (HDFS). Segmen HDMC merancang, memproduksi, dan menjual sepeda motor Harley-Davidson. HDMC juga menjual suku cadang sepeda motor, aksesoris, dan pakaian serta melisensikan merek dagangnya. HDMC melakukan bisnis secara global, dengan penjualan di Amerika Serikat, Kanada, Eropa/Timur Tengah/Afrika (EMEA), Asia Pasifik, dan Amerika Latin. Segmen LiveWire menjual sepeda motor listrik, sepeda keseimbangan listrik untuk anak-anak, sepeda listrik, suku cadang dan aksesoris serta pakaian di Amerika Serikat dan pasar internasional tertentu. Segmen HDFS terlibat dalam bisnis pembiayaan dan pelayanan piutang inventaris grosir dan pinjaman konsumen ritel, terutama untuk pembelian sepeda motor Harley-Davidson dan LiveWire.

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