Monster Beverage Corp. is a holding company, which engages in the development, marketing, sale, and distribution of energy drink beverages and concentrates. The company is headquartered in Corona, California and currently employs 6,558 full-time employees.  The Company, through its subsidiaries, develops, markets, sells and distributes energy drink beverages and concentrates for energy drink beverages under various brand names. Its Monster Energy Drinks segment is primarily consisting of its Monster Energy drinks, Reign Total Body Fuel high performance energy drinks, Reign Storm total wellness energy drinks and Bang Energy drinks. Its Strategic Brands segment is primarily consisting of various energy drink brands acquired from the Coca-Cola Company as well as its affordable energy brands, Predator and Fury. Its Alcohol Brands segment consists of various craft beers, hard seltzers and flavored malt beverages. Its Other segment consists of certain products sold by American Fruits and Flavors LLC, a wholly-owned subsidiary of the Company, to independent third-party customers. The company also develops, markets, sells and distributes still and sparkling waters under the Monster Tour Water brand name.

Monster Beverage Corp. adalah perusahaan holding yang bergerak dalam pengembangan, pemasaran, penjualan, dan distribusi minuman energi dan konsentrat. Perusahaan ini berkantor pusat di Corona, California dan saat ini mempekerjakan 6.558 karyawan penuh waktu. Perusahaan, melalui anak perusahaannya, mengembangkan, memasarkan, menjual, dan mendistribusikan minuman energi dan konsentrat untuk minuman energi di bawah berbagai merek. Segmen Minuman Energi Monster terutama terdiri dari minuman Monster Energy, minuman energi berkinerja tinggi Reign Total Body Fuel, minuman energi total wellness Reign Storm, dan minuman Bang Energy. Segmen Merek Strategis utamanya terdiri dari berbagai merek minuman energi yang diakuisisi dari Coca-Cola Company serta merek energi terjangkau, Predator dan Fury. Segmen Merek Alkohol terdiri dari berbagai bir kerajinan, hard seltzers, dan minuman malt berperasa. Segmen Lainnya terdiri dari produk tertentu yang dijual oleh American Fruits and Flavors LLC, anak perusahaan sepenuhnya milik Perusahaan, kepada pelanggan independen pihak ketiga. Perusahaan juga mengembangkan, memasarkan, menjual, dan mendistribusikan air mineral dan air berkarbonasi di bawah merek Monster Tour Water.

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